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      BELL POTTINGER NORTH IS FINALIST IN WORLD’S SPIKIEST PR AWARDS

      17.01.2012

      Bell Pottinger North's consumer division has been successfully shortlisted in the inaugural Golden Hedgehog PR Awards, which celebrate and recognise outstanding campaigns and exceptional talent across the UK.

      The Macclesfield-based agency has been shortlisted in two categories, the Integrated Campaign of the Year award and Media Relations Campaign of the Year award for their Jip, the Dart Playing Dog Scores for Thwaites campaign.

      Zoe Ensor, director and head of consumer commented: "Jip, the dart playing pooch was a fantastic story but the media success, which included national print and broadcast coverage and social media was down to the team's great media relations and coordinated approach.  It's also testament to the close working relationship the team has developed with Thwaites since been appointed last year.

      "It's great that our hard work has been recognised by the judges and fingers crossed we'll be top dog at the awards night."

      Bell Pottinger will attend The North, Northern Ireland and Scotland awards ceremony on Wednesday, 21st March at Etihad City of Manchester Stadium.