Digital reputation management
The digital revolution has changed all our lives. Information is shared faster than dreamed possible just 10 years ago. No longer do we need to scour newspapers to find out what the world looked like 12 hours previously. Now news happens in real time.
For the first 2 hours following the London 7/7 bombings all the BBC web image output came from citizen journalists with mobile phone cameras.
The same revolution that lets us book tickets, find football scores and connect with old friends can inflict untold damage to a reputation in just hours when things go wrong.
Our online PR and social media team helps clients to:
- track online reputation
- identify emerging issues, opportunities and threats
- contribute to relevant online conversations
- manage the online story when the crisis happens
- track online detractors and supporters
We do that by:
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Find out more here - Dealing with digital threats to your reputation (1.4Mb)
